I was feed up with re-doing the same things time and time again

By using wordpress external site I am able to remove a bunch of my standard work like adding content , setting up the head section or configuring my layout areas.  They are now all pre-configured inside my own hand made made theme, and from there on in I just change the CSS and made wordpress theme changes as needed by the client.  Most likely it saves me 5 hours on each install.

And to be honest, I hope the ease of wordpress to use will enable a site to grow quickly, even if it is just a 1 page advert. Possibly the most sucessful wordpress install that I have made so far would be The Commonwealth Conversation external site.  This site has had over 30,000 visitors and 1000 comments anf got to page rank 7 in about 4 months, not many sites can say that.